Resources

Each Vistaar customer is very large in size, manages complex product portfolios, sells into geographies around the globe, and tends to have hundreds of pricing decision makers influencing thousands of…

Businesses and consumers make price/performance decisions every day. Though we think of fashion as frivolous, price/performance decisions are made even there—in a fashion. Three years ago ruffles were the rage…

From economic recession to recovery, leading global brands are changing the way they do business to optimize pricing practices within their organization. By developing pricing strategies to maximize profitability and…

Report on Gartner Hype Cycle for CRM Sales says that Price Optimization will experience transformational growth over the next two to five years and is one of the most promising…

When a company has such a varied portfolio of brands that covers everything from bourbon and scotch to tequila, rum, vodka and brandy, managing pricing across all three tiers of…